Bringing restaurant-quality, seasonal fish directly to your home

Updated: Nov 27, 2019

Firstly, let me welcome you to Nutritious Fish. This is my new fresh fish and shellfish home-delivery service which aims to bring restaurant-quality, seasonal fish directly to your home. We’ve just launched in Brighton & Hove.

I’m the founder and creator of Nutritious Fish – so who am I? I’m probably just like you. I’m a resident of Brighton & Hove, a keen home cook, food-lover (especially fish) and always seem to be busy juggling my work, family and social life.

Living by the sea should mean enjoying lots of fresh fish and shellfish. After all, that’s what we do on holiday, isn't it? So why aren't we enjoying more of the wonderful range of produce our local Sussex (and wider UK) coastline has to offer?

The truth is, the options for buying fresh fish from decent local fishmongers are pretty limited. I used to buy from this charming couple in Richardson Road, Hove (Kevin's, it was called) - unfortunately it closed when Kevin and his wife retired. Then there’s finding the time at weekends to do it: I found myself resorting to buying supermarket fish as part of the weekly shop - and instantly regretting it after the first bite.

A few months ago, I stopped buying supermarket fish altogether. It was after I watched an episode of Horizon called “The Honest Supermarket: What’s Really in Our Food?” - did you see it? I’d already concluded that supermarket fish wasn’t great: tiny, over-priced portions, lacking flavour and smelling, well, distinctly “fishy”, even when I’d purchased from the "fresh fish" counter (we all know fresh fish shouldn't smell fishy, right?!). Horizon lifted the lid on the freshness of supermarket fish: a proper “fish scientist” tested cod fillets from five different supermarkets. The results? 30% had already gone off and some were believed to be up to 20 days old (here's a short clip, if you can stomach it)!

Putting all these thoughts together, I pondered: can I really be the only person who wants to eat fresh UK fish more regularly, from a local fishmonger where I can be certain fresh means fresh. Nutritious Fish was born! The concept is simple: if people can’t get to the fishmonger, I’ll take the fishmonger to them.

With us, people can order fish as often they want – on a weekly, fortnightly or monthly basis. Medical professionals say that a healthy, balanced diet should include at least two portions of fish a week, including one of oily fish - how many times a week are you currently eating fish? If you order from us by Thursday 3pm, then on Saturdays you're in for a treat. I collect my produce from the best local wholesaler we have (Brighton and Newhaven Fish Sales at Shoreham Port), prepare it, package it, then deliver it personally to you the same day. I deliver across Brighton, Hove and surrounding areas. The fish you’ll buy is either landed locally from Sussex-based day boats or from UK seasonal, sustainable stocks. So it's more ethical, with minimal 'food miles', and the quality, freshness and flavour is unbeatable too.

You can choose between selections of prepared fillets (oily, white or a mix of both) which will arrive wrapped in compostable greaseproof paper inside a compostable bag, ensuring the whole process is plastic-free. In contrast to the supermarkets, we aim to deliver decent, chunky fillets that can be the centrepiece of your meal. I’m also offering butterflied mackerel and sardines; shellfish including mussels, clams and scallops; plus, a couple of full recipe kits like paella and seafood risotto which are great for get-togethers and special occasions. Over time, I'll extend our range, always staying true to our values - UK, seasonal, sustainable and fresh.

As a keen home-cook I’ve designed a website which is packed with recipes for beginner and experienced fish cooks alike. You can even filter our recipes by cooking times and methods, depending on how much time you have. This means you can knock up a quick weeknight dish or plan a more elaborate meal for friends and family at the weekend.

Much has been written about the significant health and nutritional benefits of fish – particularly the heart-healthy omega-3s found in oily fish. And as we all seek to consume less red meat, support local businesses, and shop seasonally and sustainably, I hope Nutritious Fish ticks all these boxes. What we’re doing is making life easier for busy people like you - bringing the freshest, best-quality fish we can source directly to your door, prepared and ready to be cooked.

Nutritious Fish is officially open for business and taking orders throughout November and December. In the meantime, please browse our shop, recipes, cooking tips, information about seasonality and loads more.

Christmas & New Year delivery dates...

As well as our regular Saturday deliveries (21st & 28th Dec), we've just added additional dates on 23rd/24th December and 30th/31st December to ensure we can meet the extra demand and deliver your produce to you super-fresh, just before Christmas Day and New Year's Eve. Simply go to our delivery booking page and scroll down to the relevant postcode tiles decorated with festive holly!